Founders of Kobo360 Selected as Endeavor Entrepreneurs

Fast-growing logistics platform joins the leading global entrepreneur support organisation

Endeavor has welcomed two new entrepreneurs into its global network. Obi Ozor and Ife Oyedele II, co-founders of Kobo360, were selected as Endeavor Entrepreneurs on May 21, 2020. Kobo360 is a digital logistics platform that uses big data and agile technology to reduce friction and improve efficiency in the African logistics ecosystem.

Endeavor is a mission-oriented organisation that is leading the global movement for high-impact entrepreneurship. By helping entrepreneurs behind some of the world’s most exciting scale-up companies accelerate their companies’ growth, and by contributing to building strong entrepreneurship ecosystems in underserved markets like Nigeria, Endeavor is driving economic growth through entrepreneurship. Earlier this year, Endeavor also welcomed Daystar Power (a renewable energy company based in Nigeria and Ghana) and Migo (a financial technology platform operating in Nigeria and Brazil) into its network. 

Logistics in Nigeria continues to be a challenge. For many businesses, finding the proper truck operators for cargo is difficult and inefficient as they spend days negotiating with brokers, searching for trusted truck drivers, and pursuing updates on delivery. Kobo360 is solving this challenge for businesses by using its digital platform to match cargo-owners with truck owners, while providing real-time updates throughout the entire delivery process. The company also offers value-added services such as trip-financing, discounts on diesel, and insurance.

“We’re excited to welcome Kobo360 into Endeavor’s network which includes some of the world’s most exciting scale-up entrepreneurs and most experienced mentors and investors. Fixing Africa’s supply chain is clearly important for commerce on the continent, and Kobo360’s rapid growth over the past 3 years is evidence that the company’s valuable services are in critical demand. Obi and Ife are inspiring founders and their relentless focus on scaling Kobo360 serves as an inspiration to high-impact entrepreneurs everywhere”, said Eloho Gihan-Mbelu, the Managing Director & CEO of Endeavor in Nigeria.

Since launching in 2017, Kobo360 has surpassed several milestones, including a $30 million Series A in August 2019. “It’s an honour to be joining this global network of high-impact entrepreneurs and to have Endeavor recognise our efforts to transform Africa’s logistics sector using technology. As entrepreneurs, we wanted to turn African problems into African opportunities. Focusing on logistics, Ife and I started Kobo360 to not only fix the inefficiencies that exist, but to build opportunities for the businesses we serve and most importantly, the hundreds of thousands of truck drivers across Africa. This is a fundamental milestone in Kobo360’s journey; our Global Logistics Operating System [GLOS] will revolutionize supply chain across emerging markets and with Endeavor’s support, we’re able to make invaluable global connections that could be leveraged for our expansion and growth", said Obi Ozor, Co-founder & CEO of Kobo360.

Obi Ozor and Ife Oyedele II were successfully selected as part of a cohort of 10 entrepreneurs from five markets. With the recent addition of Kobo360, Endeavor Nigeria now supports 16 entrepreneurs who lead 10 scale-up stage companies in Nigeria, spanning fintech, renewable energy, entertainment, logistics and retail. 

Established in 1997, Endeavor is a mission-driven, global organization leading the high-impact entrepreneurship movement. Endeavor was founded on the belief that job creation, innovation, and overall prosperity flourish where there is robust support for high-impact entrepreneurs. To date, Endeavor has screened more than 60,000 entrepreneurs and selected more than 2,000 founders leading over 1,200 scale-up companies. Endeavor Entrepreneurs have created over 3 million jobs, generate more than $20 billion in revenue each year, and inspire future generations to innovate, take risks, and build strong entrepreneurship ecosystems in underserved markets. Headquartered in New York City, Endeavor currently operates in nearly 40 growth markets throughout Africa, Asia, Europe, Latin America, the Middle East, and North America.

Endeavor launched its Nigeria office in 2018, to select and support the best founders of companies at

the scale-up stage, who have potential to leverage Endeavor’s global resources, mentors and network to create large-scale wealth and jobs. Endeavor Entrepreneurs are committed to multiplying their impact by reinvesting their time and money to help others in Nigeria’s ecosystem take off. Today, in Nigeria, Endeavor supports 16 Endeavor Entrepreneurs leading 10 companies. 


Kobo360 is a digital logistics platform that aggregates end-to-end haulage operations to help cargo owners, truck owners and drivers, and cargo recipients to achieve an efficient supply chain framework. Developing an all-in-one logistics ecosystem, Kobo360 leverages data and technology to reduce logistics frictions. Kobo360 enables unprecedented efficiency and cost reduction in the supply chain, providing 360-visibility while delivering products of all sizes safely, on time and in full.

The Kobo360 mission is to build the Global Logistics Operating System that will power trade and commerce across Africa and emerging markets. With operations across West and East Africa, Kobo360 is one of the fastest growing tech start-ups out of Africa.

About the Founders

Obi Ozor is the CEO and Co-Founder of Kobo360. With over seven years of logistics and supply chain experience, he manages all key aspects of Kobo360 including operations, controlling investments, compliance risk management and product growth. Obi completed his Biochemistry degree at the University of Michigan before graduating from the Wharton School of Business. After completing his studies, Obi worked at J.P. Morgan as an Investment Banker before becoming the Operations Coordinator at Uber Nigeria. In 2016, he left Uber alongside Ife Oyedele II to launch Kobo360, the digital logistics platform. 

Ife Oyedele II is the Co-Founder & Chief Growth Officer of Kobo360. He has worked in various capacities with several global brands including Mercedes Benz, Financial Services and the CFI Group USA LLC. In 2016, he combined forces with business partner Obi Ozor to launch the asset free logistics startup ‘Kobo360’. He is passionate about incubating and developing innovative IT customer solutions. Oyedele oversees the growth and expansion of the Kobo360 platform across Africa. He was previously the Chief Technology Officer overseeing Technology Innovation & Product Development.