By Ajong Mbapndah L
In a candid and engaging conversation with Pan African Visions, international business strategist Mama Traore shared insights from her recent mission to Botswana. Leading a U.S. delegation under Asimol Global Group LLC, Traore explored over $5.5 billion in investment opportunities—part of a broader vision to strengthen U.S.-Africa economic ties. What followed was a thoughtful exchange on why Botswana stood out, the ripple effects of past missions across West Africa, and where the momentum is heading next.
May we know the nature of the business mission that took you to Botswana?
The mission to Botswana was a high-level trade and investment initiative led by Asimol Global Group LLC in collaboration with Mr. Roger Boissy, President of Stand for Africa. It was officially authorized by Dr. Farzam Kamalabadi, the Presidential Envoy on International Relations and Economic Development for Botswana and Chairman of the Future Trends Group. I had the honor of leading a diverse delegation of 15 American investors and business leaders with a clear objective: to explore long-term partnerships in key sectors such as energy, infrastructure, and ICT.
The outcome? A major step forward—Memorandums of Understanding totaling a proposed $5.5 billion were submitted, aiming to align with Botswana’s Vision 2036. Our model prioritizes sustainability and scalability, creating public-private partnerships that deliver value on both sides of the Atlantic.
What motivated you to settle on the choice of Botswana, and any plans to do the same for other countries?
Botswana stood out for several reasons. Its consistent political stability, prudent economic management, and forward-looking governance provide a solid foundation that investors can trust. With a 5% annual GDP growth rate driven by diamonds, agriculture, and a growing ICT sector, Botswana is positioning itself as a leader in innovation and sustainable development in Southern Africa.
The invitation extended by Botswana’s government was timely, and their policy framework under Vision 2036 resonates with Asimol’s mission—linking African potential with global capital. This wasn’t our first rodeo either. In Côte d’Ivoire, we recently celebrated the groundbreaking of a Drone Technology Center in Pelorokaha, a 7,200 m² hub focused on drone training and manufacturing in sectors ranging from agriculture to land surveillance. It’s projected to create 100 direct and 250 indirect jobs within just four months.
We also conducted a mission to Mali, supported by the U.S. Malian Diaspora and Locals Coalition, which I lead as Executive Director, alongside Melvin Foote of Constituency for Africa. That effort led to strategic investments in gold mining and valuable conversations around agriculture, youth employment, and economic resilience.
Next stop? We return to Botswana in October to finalize MOUs and deepen collaboration. Simultaneously, we’re laying the groundwork for similar missions across West and East Africa and preparing for a major inbound U.S. Trade Mission in Philadelphia, Washington D.C., and Harrisburg. The goal: build momentum for lasting U.S.-Africa economic bridges.
Could you share major highlights of the mission—where did you go, who did you meet, and what potential outcomes emerged?
The mission exceeded expectations on every level. In Gaborone, we engaged directly with the Office of the President, key ministries, the U.S. Embassy, and dynamic private sector leaders—from Business Botswana to the Botswana Power Corporation. The energy in each room was focused and forward-looking.
One of the most significant outcomes was the submission of $5.5 billion in proposed MOUs—$2.5 billion targeting energy projects, including renewables and transmission, and $3 billion for major infrastructure like roads and mobility systems. We also made strides on the digital front, advancing an ICT pilot that touches everything from digital identity to smart transport. And at the Botswana Meat Commission, we explored opportunities to bring their world-class beef into U.S. markets. It was clear throughout the visit: Botswana isn’t just open for business—it’s ready for bold, strategic partnerships.
From what you heard from the Botswana side, any concerns about the uncertainty surrounding the Trump administration’s tariff regime?
Yes, there was a clear sense of caution, though tempered by optimism. Botswana officials flagged the volatility around potential tariff changes under a second Trump administration as a risk—especially concerning export stability.
That said, they emphasized the importance of frameworks like AGOA (African Growth and Opportunity Act), which provide predictable market access. AGOA’s extension—or reform—is vital to giving African exporters the confidence they need. Maintaining market confidence in the face of shifting U.S. trade dynamics is paramount.
What are some of the business sectors that showed good promise for stronger engagement between Botswana and the USA?
Several sectors are primed for expansion. Energy was a big one—particularly renewable energy, power generation, and transmission systems. That alone represents a proposed $2.5 billion in investments. Infrastructure came in strong too, with $3 billion projected for highways, bridges, and smart mobility.
The ICT sector is another rising star. Botswana is keen on embracing digital transformation, and our discussions there included a pilot project for digital economy frameworks. Agribusiness also stood out, especially beef production through BMC—Botswana has a global reputation for high-quality beef, and we’re exploring viable U.S. export pathways.
May we know a little more about the African and Caribbean Business Council of Philadelphia in terms of membership, core activities, and significant achievements?
Absolutely. The African and Caribbean Business Council of Philadelphia (ACBC Philly) is a nonprofit championing the interests of African and Caribbean entrepreneurs in Greater Philadelphia. It’s also about building bridges—culturally and economically—between the diaspora and the continent.
Membership starts at $100 for individuals, $350 for nonprofits, and $400 for corporations. We offer technical assistance, host educational and networking events, and run programs like our Import/Export Acceleration Program with financing support and e-commerce training.
One of our proudest achievements is Africa Town in Southwest Philadelphia. It’s a vibrant cultural and economic hub featuring food tours, 30+ murals, and events that spotlight African and Caribbean heritage. It supports over 700 businesses and has been hailed by Visit Philadelphia as a “cultural treasure.”
I also serve on the Board of Pennsylvania Global Business Advisors (GBA), under the Chester County Economic Development Council. We provide confidential export support to Pennsylvania companies—market research, regulatory advice, and partner identification. GBA plays a vital role in driving the state’s $41 billion+ export economy and supporting over 1 million trade-related jobs.
You also run International Business Development with Delco Energy Solutions. Want to say something about the company and its services?
Certainly. At Delco Energy Solutions, I manage international business development. We’re a leading oil, gas, and sustainable fuels broker that helps companies connect with energy resources through innovation and strategic partnerships.
Our services range from fuel procurement and distribution—covering gasoline, renewable fuels, and key commodities—to advising companies on navigating complex international markets. Our mission is to ensure access to critical energy resources while advancing green and sustainable practices for a better global future.
Another role of yours we came across is serving as Executive Director of the US Malian Diaspora and Locals Coalition. Could we know about this group?
The U.S. Malian Diaspora and Locals Coalition is a passion project. As Executive Director, I lead efforts to unite the Malian diaspora and U.S.-based allies in support of Mali’s development.
We mobilize resources for sectors including agriculture, mining, healthcare, and education. Our work spans from investment forums and business matchmaking to cultural diplomacy and policy advocacy. One recent win was facilitating U.S. investment in Mali’s gold sector and opening dialogues with key ministries on trade and youth empowerment. The goal is simple: build economic resilience through grassroots and diaspora-led action.
Any suggestions you have in mind on what needs to be done to strengthen business and commercial ties between the USA and Africa?
A lot needs to happen—and fast. First, the U.S. must renew and stabilize trade frameworks like AGOA to ensure consistent access. Infrastructure investment is also critical; models like BOT and PPP must be scaled, especially in energy and transport.
Diaspora engagement should be more than symbolic. These networks have expertise and capital that can drive real impact, especially when tied to capacity-building for African SMEs. We also need smarter policy alignment—like rethinking overly broad travel advisories. Take Mali, for instance. While the northern regions face instability, Bamako and the south remain open for business, yet blanket red zones discourage engagement.
Lastly, we must shift from an aid-first to an investment-first mindset. African leaders like Angola’s President João Lourenço are calling for equitable partnerships and technology transfer, not dependency. At Asimol, we’re answering that call—with action, not just words.
*Culled from August edition of PAV Magazine
