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#BlackSkinMatters – Ajuma Nasanyana Covers New African Woman and Joins the Call to Action

September 28, 2015

New African Woman October:November cover UK - Ajuma Nasanyana

New African Woman October/November cover UK – Ajuma Nasanyana

LONDON, 28th September, 2015-/African Media Agency (AMA)/- New African Woman’s October/November 2015 edition is out. This edition’s cover girl is former Kenyan athlete-turned-top model and one-time Vivienne Westood muse – Ajuma Nasanyana. In our exclusive interview she, like some of her peers in the industry – questions the lack of representation of black models on global catwalks and the lack of diversity in the beauty industry.

With the Fashion Month in full swing across the major fashion capitals, her views are timely. Nasanyana is, of course, not the first to voice such sentiments. In July her peer and NAW Issue 29 cover girl, Sudanese model Nykhor Paul, caused a storm when she penned an open letter and posted it on her Instagram page shaming the beauty industry’s treatment, or lack thereof, of dark-skinned models.

Dismantling the perceived “ideal beauty standard” and the yardstick used to define it, she says:

“As more and more girls of my skin tone come into the industry, who are confident in their beautiful dark skin, the acceptance of the saying ‘Black is beautiful’ is finally becoming a real. I do not feel like the blackest girl in the world anymore”.

In this special fashion edition, NAW goes a thousand miles further, highlighting the top names and unsung African models that make the fashion industry tick, yet remain under-exposed in the media.

Ajuma Nasanyana

Celebrating African fashion design talent, NAW also casts an eye on the highlights from the recently concluded Africa Fashion Week London 2015, before turning the spotlight on the upcoming Lagos Fashion and Design Week and Mercedes Fashion Week Africa, scheduled for 28-31 October, and 4-7 November respectively.

Other stories include an overview of representations of black women on the web, a guide to online retailers which offer a wide selection of African fashion, as well as a rich selection of health, fitness and lifestyle features.

NAW Issue 33 is out digitally and available to download on and heading soon to newsstands across the globe.

You can view the behind-the-scenes video on

Distributed by African Media Agency (AMA) on behalf of African Business Magazine.

Notes to Editors:

About New African Woman

The award-winning bi-monthly magazine New African Woman is the only women’s publication covering the entire African continent and its Diaspora. Founded in 2009 with ReGina Jane Jere at the helm, NAW Provides in-depth coverage on a diverse range of issues that truly speak to and resonate with the modern African woman worldwide.

Facebook: New African Woman magazine

Twitter: @newafricanwoman

Instagram: @newafricanwomanmagazine


The post #BlackSkinMatters – Ajuma Nasanyana Covers New African Woman and Joins the Call to Action appeared first on African Media Agency.




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